Resilience to Rise: The Truth Behind Business by Two Females – Building a Brand, Raising Capital, and Running a Business

Join the Fyli Community, Wednesday, December 8th at 12 PM EST to learn from two industry experts how to position yourself as a brand poised for success regardless of the situation you are in today. In addition, you’ll hear honest examples about the high’s and low’s of starting a business from scratch and raising money to grow . You will leave our session with at least two golden nuggets about how to position yourself and your brand for the next move forward.

RESILIENCE TO RISE SERIES:
Each session will cover interviewee’s personal feelings as they navigate the pandemic, develop and implement business strategies, and share tactics, concerns, and alliances that are being formed during this global crisis. Our mission is to spread hope, positivity, and connection while uniting entrepreneurs and founders.The conversations will highlight their personal stories of resiliency, professional journeys, running a business through a global pandemic, challenges, triumphs, and thoughts about the future.

MEET OUR GUESTS:
Stephanie Coughlan:
Stephanie Coughlan founded Image Intelligence, a division of Responsible Media in 2018. For several decades, Stephanie has partnered with such successful fashion, design and well-being brands including Architectural Digest, GQ, Self Magazine, and Vogue. Her success has been built on the personal promise of being reliable, trust-worthy, productive and responsible to all clients. Unlike one-size fits all consulting firms, she and her team work directly with you and are dedicated to enhancing your personal style as a step to achieving your life goals and putting your personal brand to work. As a result of working with such blue-chip brands, her experience has yielded many successful partnerships such as Big Sisters of Boston, Emerald Necklace Conservancy, The Julie Fund, Glamsquad.com and others.

Connect with Stephanie on LinkedIn.

Amy Shecter:
Amy Shecter brings a distinguished record of enterprise leadership and business success in the fashion and fitness industry to her CEO role at GLAMSQUAD, a technology-powered, consumer-focused company providing on-demand, at-home beauty services. A bold visionary, nimble strategist and inspiring organizational leader, Amy has built businesses from the ground up, revitalized brands for greater relevance and accelerated growth and profitability for established companies.

Across digital and physical channels and with a focus on building resonant brands and premium consumer experiences, Amy has positioned businesses for a distinct competitive advantage to win in the marketplace and deliver strong financial results. Amy’s business strength stems from her diverse startup, high growth and turnaround leadership and multidisciplinary experience across DTC, wholesale and licensing in the domestic and international markets.

Throughout her career, Amy has excelled at crystallizing vision and strategy, mentoring leadership talent and fostering a collaborative culture where individuals are fulfilled, challenged and can truly thrive. At GLAMSQUAD, Amy has positioned the company for strategic, profitable growth and is developing a high-performing organization, with a strong executive team in place. Over the past three years, Amy has steered the build of a scalable, sustainable operating model, targeted expansion in six new markets, digital asset rebranding, and the launch of a new proprietary technology platform to enhance the client experience and operation.

Amy has also led the development of several profitable partnerships with top global brands. Capitalizing on GLAMSQUAD’s direct client access, with a unique position in the home to build intimate relationships, the company is personalizing commerce in an unparalleled way and building strategic partnerships across hospitality, retail, technology and beauty to unlock its multi-channel product distribution potential.

Connect with Amy on LinkedIn.